FOR IMMEDIATE RELEASE

28 October, 2009 by Lance

Miller Brings SEMA 2009 to you Via Facebook, Twitter and MillerWelds.com; Chance to Win New ArcStation™

Miller Electric Mfg. Co. brings SEMA 2009 to the masses with video, blogs, photos and “tweets” from the show floor. Content to be distributed via Facebook, Twitter, and a special social media page at MillerWelds.com/SEMA

Highlights/Key Facts

• New product introductions, including Miller’s brand new ArcStation™ welding workbench.

• Trade show highlights and interviews with industry professionals.

• Viewers who sign-up at Miller’s SEMA Web page (available at MillerWelds.com/SEMA on November 3, 2009) are eligible to win a brand new ArcStation welding workbench.

APPLETON, Wis., October 28, 2009—Miller Electric Mfg. Co. will transmit videos, photos, blogs and “tweets” live from SEMA 2009 (November 3-6, 2009) through social networking outlets Facebook and Twitter, while also broadcasting the content through its social media page at www.MillerWelds.com/SEMA. Visitors to the site will witness product demonstrations, interviews with industry professionals, welding-related content specific to the automotive specialty market, and photos and blogs documenting the show.

Participants who visit www.MillerWelds/com/SEMA can enter to win a brand new ArcStation™ welding workbench—the only workbench in the industry designed specifically for welders—being introduced at SEMA 2009. Miller will archive all videos and content on its website to create a "virtual SEMA" experience for those who cannot attend the show.

Links
Miller on Facebook - http://www.facebook.com/MillerWelders?ref=ts
Miller on Twitter - http://twitter.com/MillerElectric
Miller’s SEMA Page - http://www.millerwelds.com/SEMA

Miller Quotes
"Bringing Miller at SEMA 2009 to the Web is a great way for automotive enthusiasts who can’t make it to the show to experience exciting events and product introductions. Utilizing social networking sites to reach out to the industry and share these events helps people with similar interests communicate and discuss the latest news. It’s a great outlet for this industry." - Vickie Rhiner, brand manager, Miller Electric Mfg. Co.

About Miller
Miller Electric Mfg. Co., headquartered in Appleton, Wis., is a leading worldwide manufacturer of Miller brand arc welding equipment and is a wholly owned subsidiary of Illinois Tool Works Inc. (NYSE: ITW).

For more information, visit Miller’s Web site at www.MillerWelds.com, call 1-800-4-A-Miller (800-426-4553), email info@millerwelds.com, fax 877-327-8132, or write to Miller Electric Mfg. Co., P.O. Box 100, Lithonia, GA 30058.